Hub Affiliations picks up four awards at EGR Italy Awards 2026
Hub Affiliations and its associated projects won Affiliate of the Year, Casino Affiliate, an Individual Achievement Award and a Rising Star prize at the EGR Italy Awards in Rome.
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Hub Affiliations was awarded four prizes at the EGR Italy Awards 2026, held on 20 October at the Rome Cavalieri, as it and companies linked to its wider business structure went into the ceremony with 19 finalist nominations across eight entities.
The company picked up Affiliate of the Year and Casino Affiliate, while founder and CEO Francesco Maddalena received the Individual Achievement Award. SlotMatic, an AI-focused technology project developed by Hub Innovation, won the Rising Star category.
Affiliate and casino awards
The Affiliate of the Year award recognised Hub Affiliations’ development of a model that combines affiliate marketing, proprietary technology, editorial content, data and performance-driven campaigns across international markets. The Casino Affiliate award acknowledged the company’s work in the online casino segment, built around targeted acquisition, content and partnership strategies.
Leadership recognition
Maddalena’s Individual Achievement Award recognised his role in growing Hub Affiliations from a specialist affiliate business into a broader organisation spanning performance marketing, media, technology and product development. Responding to the award, Maddalena said it reflected the contribution of the wider team rather than an individual effort.
SlotMatic named Rising Star
SlotMatic, developed by Hub Innovation, was named Rising Star for its approach to slot game development. The platform combines AI agents, mathematical modelling, simulation tools and creative workflows in a single environment, aiming to reduce technical fragmentation and let game designers and developers focus more on mechanics and player experience.
Wider recognition in 2026
Hub Affiliations said the EGR Italy wins follow earlier recognition in 2026 at the iGB Affiliate Awards, EGR B2B Awards, Le Fonti Awards and Affiliate Leaders Awards, covering categories such as campaigns, innovation, leadership and affiliate performance.
Charles Herisson, founder of Hub Affiliations, said the four awards reflected the strength of the company’s growth through expertise, technology and relationships, and credited the people working on campaigns, partnerships and technology behind that progress.

