Hub88 signs deal to distribute 155.io's duck racing title Ducks.io

Aggregator Hub88 has added live studio 155.io's new duck racing game Ducks.io to its platform, marking the provider's first aggregation partnership since its rebrand.

Hub88 signs deal to distribute 155.io's duck racing title Ducks.io

Hub88 has expanded its existing relationship with live content studio 155.io to bring the provider’s newly launched title Ducks.io onto its aggregation platform, the company announced on 24 June 2025.

The agreement makes Hub88 the first aggregation partner selected by 155.io, formerly known for its Marbles.io live marble racing game, following the studio’s rebrand. Ducks.io will be made available to Hub88’s global network of operators through a single API integration.

Live racing format

Ducks.io is streamed around the clock from 155.io’s 10,000 sq ft studio, where eight coloured plastic ducks race along a 30-metre artificial lazy river. The course includes obstacles such as rapids, wind turbines, rocks, crocodiles and water jets. Races run every few minutes throughout the day, with live commentary and influencer involvement designed to add a social dimension to the game.

The title follows Hub88’s earlier distribution of other 155.io releases, continuing what the aggregator describes as a focus on distinctive content intended to help operators differentiate their offering.

Executive comment

Ollie Castleman, Managing Director at Hub88, said the partnership reflected the company’s aim of delivering original content to partners, describing Ducks.io as a distinctive take on a globally recognised concept. He added that the title’s straightforward but quirky format was expected to perform as well as, or better than, 155.io’s previous games.

Sam Jones, Founder and CEO of 155.io, said Ducks.io was created in response to the global popularity of plastic ducks, tapping into nostalgia and playfulness around duck racing. He said the studio was pleased with the reception the game had received and pointed to the Hub88 partnership as a means of scaling the title internationally following the success of Marbles.io and the recent studio rebrand.

Hub88 operates as a single API integration platform connecting more than 200 content providers, including established suppliers and newer studios, with operator partners. Its offering includes tools for real-time performance tracking, business intelligence, bonus management and other back-office features.

Sources