Yggdrasil content goes live as SpeedyBet launches in Spain
Yggdrasil has agreed a deal with Paf Group to supply its slots portfolio to SpeedyBet as the brand makes its debut in the Spanish market.
Yggdrasil has partnered with Paf Group to provide online slot content to SpeedyBet as the operator brand enters Spain for the first time.
The supplier’s game library will be integrated into the new site, with Valley of the Gods 2 given prominent placement and featured as part of a welcome offer aimed at Spanish players.
The tie-up extends Yggdrasil’s footprint in Spain and gives SpeedyBet access to a slate of titles the supplier says have already proven popular with local audiences.
Building on existing Spanish presence
Paf Group took ownership of the Speedy brand in 2021 and is an established operator in Sweden. The Spanish launch of SpeedyBet adds to the group’s existing Paf.es operation in the country.
Jose Kadala, Commercial Director at Yggdrasil, said Spain represents a key growth market for the company and that the partnership would let it introduce its slots catalogue, including Valley of the Gods 2, to a fresh player base.
Cristina Sebastian, Country Manager Spain at Paf, said the Yggdrasil content was intended to strengthen SpeedyBet’s proposition in Spain, building on the performance already achieved through the Paf.es brand.
Yggdrasil, founded in 2013 and headquartered in Sweden with an operational hub in Malta plus offices in Poland and Gibraltar, supplies slot content and technology including its GATI platform, the YG Masters partner programme and its BOOST promotional toolset.