White Hat Studios moves into US land-based casinos via Gaming Arts tie-up

White Hat Studios, a supplier focused on the US iGaming market, has struck a distribution agreement with end-to-end gaming technology provider Gaming Arts, marking its first entry into the land-based casino sector in the United States.

The deal is designed to give both companies an omnichannel presence, with White Hat Studios’ online content moving into retail casinos and Gaming Arts’ land-based titles being launched online through White Hat Studios’ platform.

First title already live

Big Catch Bass Fishing, the initial title to go live on US casino floors through the partnership, has performed well within Gaming Arts’ retail network, according to the companies. Further titles, including Bankin’ More Bacon and Kong Even Bigger Bananas, are due to follow, with additional content expected to reach Gaming Arts’ partners on a rolling basis.

The agreement comes after a period of growth for White Hat Studios, which was named the top new US supplier at the 7th Annual EKG Slot Awards and ranked among the top three US suppliers by gross gaming revenue in the Eilers-Fantini U.S. Online Game Performance Report for January 2025.

Executive comment

Andy Whitworth, chief executive of White Hat Studios, said the partnership represented a significant step for the company as it brings its iGaming content to physical casino floors, adding that the goal was to maximise player entertainment across both online and land-based channels.

Greg Colella, chief product officer at Gaming Arts, said the agreement would strengthen the range of content the company supplies to US retail casinos while extending White Hat Studios’ reach into the land-based sector, and highlighted the opportunity to bring Gaming Arts’ own top-performing titles online for the first time.

White Hat Studios operates across all seven regulated US iGaming states, offering a portfolio of more than 150 titles including branded content tied to entertainment properties such as The Goonies, Peaky Blinders, Ted, Beavis and Butthead, and Deal or No Deal. It also runs the Jackpot Royale progressive jackpot system, which currently includes more than 40 games.

Gaming Arts, based in Las Vegas, supplies electronic gaming machines, bingo, keno and other gaming technology, and holds licences in more than 155 jurisdictions.