Hub88 enters sweepstakes market via US social casino Legendz
Content aggregator Hub88 has gone live with social casino and sportsbook operator Legendz, marking its first move into the US sweepstakes sector.
Hub88 has launched its content offering with Legendz, a newly established social casino and sportsbook brand, as the operator rolls out free-to-play gaming across 43 US states.
The deal marks Hub88’s first venture into the sweepstakes model, a format that has grown in popularity within the US market. Legendz combines social casino and sportsbook products, offering a free-to-play experience built on what it describes as innovative gameplay and technology.
Content and features
More than 1,000 game titles have been made available through Hub88’s platform as part of the tie-up, drawn from suppliers including Playson, Kalamba and Booming. Legendz’s offering includes titles with high return-to-player rates, along with features such as Early Payouts and Legendz Originals, a range of exclusive mini games. Players on the platform earn Sweepstakes Coins, which can be used for further play or redeemed for prizes.
Executive comment
Ollie Castleman, Head of Hub88, said the sweepstakes model was gaining significant traction in the US and expressed confidence that Legendz would establish itself quickly in the social casino sector. He added that the partnership demonstrated the flexibility of Hub88’s content across both free-to-play and real-money formats.
Charlie McMaw, Managing Director at Legendz, said the partnership would give players access to Hub88’s platform and support the operator’s aim of delivering faster and smoother gameplay while maintaining high standards of security and entertainment.
The announcement was issued by Square in the Air on behalf of Hub88.